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FIPP World Media Trends: Big Data / Big Data for Media 2015
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FIPP
Title:
FIPP World Media Trends: Big Data / Big Data for Media 2015
Published Year:
2015
Sector(s):
Magazines
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Trends and Statistics (Magazines)
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Abstract:
An overview of big data, and how media companies globally intend to use it for their business strategies and for journalistic or editorial initiatives. Part of the Global Media Trendbook 2015 series of research reports.
Keywords: digital content, online consumer, mobile device, technology, newspapers, broadcasters, magazines, multimedia
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