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Business Media Fact Book 2013
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Author:
Magazines Canada
Title:
Business Media Fact Book 2013
Published Year:
2013
Sector(s):
Magazines
Category(s):
Trends and Statistics (Magazines),
Annual Reports (Magazines)
URL:
English
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Abstract:
A compilation of 2013 industry trends and research to help marketers and advertising agencies evaluate how B2B advertising can be put to work to build business. This edition provides informaiton relevant to all media touch points within a trade magazine's brand.
Keywords: B2B, ad placement, readers, launches, closures, print, online, reader preferences, mobile
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