MANAGING EXPECTATIONS: AN EXPLORATION INTO THE CHANGING ROLE AND VALUE OF THE MUSIC MANAGER

MANAGING EXPECTATIONS: AN EXPLORATION INTO THE CHANGING ROLE AND VALUE OF THE MUSIC MANAGER
Author: The MMF
Title: MANAGING EXPECTATIONS: AN EXPLORATION INTO THE CHANGING ROLE AND VALUE OF THE MUSIC MANAGER
Published Year: 2019
Sector(s): Music
Category(s):
URL: English
Abstract: MMF commissioned Music Ally to work on a survey of their membership and conduct in-depth interviews of leading managers to understand the reality of both the rewards and the challenges of being a music manager today. The research is vital for the future health of the UK music industry.